Chapter 4 Interactive Book Design – An Introduction


The Purposeful iReader …is fully focused on getting the most out of the interactive book’s concept, the idea and the purpose, and the message or/and knowledge and skills provided. The interactive features should be pointing to the aspects that the author will put forward. It is for this user-type mostly to improve the understanding of the story or content.

The Explorative iReader …wants to explore as much as possible of the content, the functionality and interactive features. Every page of the book will be carefully read. Engagement, experience and joy are some of the driving forces of this user-type. Additional features like lexicons and background stories are much appreciated, as well as explorative tasks on the web. The author’s idea and purpose are secondary, while the personal experience is most important.

The Collaborative iReader …is a user-type that like co-creation-tasks, want instant feedback on what she does in the integrated interactive features and like social connections with other iReaders of the interactive book. The social interaction is almost as important as the book content itself for this user-type.

The Hacker iReader …or the critical thinker and disruptor, this user-type is the biggest challenge for the author. It is the one that trying to find the loose ends in the content or story as well as in the interactive features. And the hacker is not afraid to inform about her finding in social interactions. At the same time, this information is vital for the author to improve the interactive book. 


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